Growth Marketing Designer (Hybrid)

Who We Are

Citizen Health was founded on the belief — shaped by firsthand lived experiences navigating healthcare — that having the right advocate is the single most important factor in achieving better care and outcomes. By uniquely combining data, AI, and community, Citizen is building a personalized AI advocate powered by patients' complete medical histories and data from thousands of other patients to generate personalized insights for clinical decisions and day-to-day challenges. Starting in rare and complex conditions, patients share their data in exchange for value, enabling biopharma and researchers with seamless access to patients and regulatory-grade data, shaving years off drug development for much-needed treatments.

Citizen is founded by experienced entrepreneurs with multiple successes under their belts and is funded by top-tier investors including 8VC, Transformation Capital, and Headline Ventures, among others. We are a mission-driven team excited to be building the future of consumer healthcare.

The Role

This is a very unique opportunity for a designer. Most healthcare companies design for providers, payers, or health systems. At Citizen Health, our end user is the patient. That means every design decision directly shapes the experience of families navigating rare and complex diseases. We’re bringing consumer-grade design standards into a space that has historically been clunky, impersonal, and frustrating.

We’re growing fast—and now we need design firepower to match our marketing ambitions. We’re looking for a Growth Marketing Designer who thrives in a fast-moving, growth-focused environment. In this role, you will:

• Design and manage visual assets across a wide range of marketing surfaces.

• Build and optimize landing pages in Webflow that are both beautiful and performant.

• Create high-impact visuals for ad campaigns, social media, and other growth channels.

• Continuously refresh and evolve marketing pages to support top-of-funnel growth.

This role sits at the intersection of marketing, growth, and product, with a focus on translating ideas into compelling, cohesive, and performance-driven visuals that make a measurable impact.

Who You Are

You are someone who can design and build high-performing marketing assets across web, ads, social, and email. The right candidate is as comfortable spinning up a new landing page in Webflow as they are creating a thumb-stopping GIF for a campaign. You’ll work closely with our growth and monetization teams to support direct-response campaigns, build and optimize landing pages, and rapidly iterate on creative to drive measurable results. You are a great fit if you are one of those deeply curious people who likes to design and test new things and is continuously asking ‘what if’ - What if this existed? What if I tried this?

As a fast-growing start-up, we work in a dynamic environment where the ability to context switch and execute quickly is valued as highly as the quality of the work. As a member of a small team, you’ll not only play an important role but help level up our design quality, pace of work and roll up your sleeves to GSD!

You will likely be a fit if you have

• You have 3–5+ years of experience in brand, marketing, or visual design roles

• Strong Webflow development skills (you can implement designs directly).

• Experience creating high-performing marketing creative (ads, social, email).

• Solid understanding of conversion principles and performance design.

• Ability to move fast, manage your own projects, and thrive in a startup environment.

• You have strong visual instincts and stay current with design trends, tools, and best practices—bringing fresh, relevant thinking to every project

• You have start-up experience or have worked in nimble, fast-moving environments that have scaled over time

You will receive bonus points if you have

• Direct-to-consumer design experience is a must, with bonus points if you can also flex into B2B.

• A track record of helping support the marketing of products from zero to one—where your design helped convert the first 10, 50, or 1,000 customers.

• Both in-house and agency experience—demonstrating depth in a single product as well as the ability to juggle multiple brands and campaigns simultaneously.

• Familiarity with performance marketing experimentation (A/B testing creative, iterating on landing pages, etc.).

• Comfort collaborating closely with growth marketers and product teams to translate data into creative that converts.

Why Join Us?

At Citizen Health, you will be part of an ambitious mission to build innovative AI-driven solutions that redefine the consumer healthcare experience and improve outcomes for millions. We value curiosity, creativity, and collaboration, and we believe in empowering every team member to have an impact. Here, you’ll find:

• The chance to work on pioneering AI technologies and solve complex problems that push the boundaries of what’s possible in healthcare

• The freedom to lead your projects and shape the company’s direction in a mission-driven environment where your work makes a real impact

• A fast-paced, high-growth setting that brings expanding opportunities and clear paths for career progression

• A supportive culture of learning, experimentation, and innovation, where new ideas are encouraged and explored

• A commitment to empathy and diversity, recognizing that our greatest strengths come from our varied perspectives and experiences

• Regular team activities and knowledge sharing, all within a culture that prioritizes well-being and connection

Additional Perks

• Competitive salary + equity package

• Comprehensive health, dental, and vision insurance

• Unlimited paid time off, including a generous parental leave

• Flexible hybrid work environment
  
  

Don’t meet every qualification? No worries! We believe that passion, curiosity, and the right mindset are just as important as a checklist of skills. If you’re excited about what we’re building, we encourage you to apply.

Our Commitment to Diversity & Inclusion: Citizen Health is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applicants of all backgrounds, identities, and experiences. Everyone deserves an equal chance to contribute and grow here — regardless of race, gender identity, sexual orientation, religion, national origin, age, disability, or veteran status.