Analyst/Associate, Global Marketing & Digital Wealth Content Team, Social Media Operations Manager

About this role

The Team: The Global Marketing & Digital Wealth organization at BlackRock is a forward-looking, globally connected team at the center of the firm’s most high-impact priorities. We are architects of growth, working across functions and markets to unlock opportunities and accelerate outcomes for the business. In collaboration with both internal and external partners, we design the conditions for success—delivering next-generation campaigns, brand platforms, communications, training, and client experiences. Our work is powered by world-class centers of excellence spanning content strategy, research & analytics, and digital platforms & experiences. 

 

​​​The candidate will be responsible for social media execution for BlackRock’s social media channels, as well as supporting the social media operational remit for Global Marketing. This individual will partner with content creators from across business units (including BlackRock Investment Institute, Corporate Communications, Alpha Marketing, Employer Brand etc), supporting the regions to post social media content on corporate channels. This will involve working in close partnership with Legal and Compliance and Corporate Affairs to obtain the necessary approvals. In addition, this individual will help to manage Global Social Media operations by contributing to the maintenance of the Global Social Media Policies and guidelines for the firm and will help support operational governance procedures, including onboarding and offboarding of accounts and backend platform and vendor management.

 

Role and Impact:

A successful candidate is detail-oriented, highly organized, an effective communicator and can thrive in a fast-paced environment. They should have expertise in executing a social media strategy, the technical knowledge of social media platforms as well as an understanding of the highly regulated environment in which we operate. They will be able to effectively assist and/or lead on multiple projects at once and can seamlessly manage many stakeholders.

 

Responsibilities:  

• Operational excellence: Manage the operational requirements for social media, including vendor management, password management and security, recordkeeping, governance procedures and more.

• Partner across Global Marketing into all major company-wide initiatives and ensure all communications strategies are digitally integrated and align with Corporate Communications to be mindful of reputational issues

• Execute on social strategy by channel in close collaboration with commercial campaigns and initiatives and product pushes

• Report on organic content performance with actionable insights on an ongoing basis

• Work closely with Legal & Compliance team to obtain content approvals and ensure social media practices adhere to regulatory requirements

• Maintain Social Media policies and guidelines

  

Core Skills:​  

• Digital native with robust knowledge of social media and emerging content platforms

• Flawless written and verbal communication skills

• Exceptional attention to detail and strong organizational skills

• Experience using social management tools (e.g., Sprinklr, Brandwatch) for publishing, reporting and listening

 

Qualifications: 

• Bachelor’s degree required

• 2-4 years of experience in content creation, channel management, social and/or digital marketing

• Agency experience or experience managing agencies in-house is a plus

• B2B or financial services experience is a plus.


For New York, NY Only the salary range for this position is USD$100,000.00 - USD$130,000.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.


Our benefits

To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

Our hybrid work model

BlackRock’s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person – aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being.  Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock

BlackRock is proud to be an equal opportunity workplace. We are committed to equal employment opportunity to all applicants and existing employees, and we evaluate qualified applicants without regard to race, creed, color, national origin, sex (including pregnancy and gender identity/expression), sexual orientation, age, ancestry, physical or mental disability, marital status, political affiliation, religion, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. View the EEOC’s Know Your Rights poster and its supplement and the pay transparency statement.

 

BlackRock is committed to full inclusion of all qualified individuals and to providing reasonable accommodations or job modifications for individuals with disabilities. If reasonable accommodation/adjustments are needed throughout the employment process, please email Disability.Assistance@blackrock.com. All requests are treated in line with our privacy policy.

BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.