Creative Digital Strategist

Overview

Who we are

To save time applying, Toyota does not offer sponsorship of job applicants for employment-based visas or any other work authorization for this position at this time.

Who we’re looking for

Toyota’s Lexus International Strategic Communications Department is looking for a dynamic and highly-motivated Creative Digital Strategist who can effortlessly pivot between admin, production, events, and strategy in support of expanding Lexus’ global objectives.  This role demands a resourceful, detail-driven team player who thrives under pressure and brings creative problem-solving, cultural awareness, and flawless execution to every challenge.

Reporting to the Global Creative Manager, the person in this role will support the Lexus International Strategic Communications global objective to elevate Lexus' global brand in the luxury lifestyle space.
 

What you’ll be doing

• Lead digital strategy and management across campaigns, including paid media, performance tracking, and ongoing reporting (monthly, bi-annual, and annual).

• Develop and execute social-first content strategies, from planning and capturing to editing and post-production for photo and video assets.

• Conduct market research, trend analysis, audits, and competitor reporting to inform strategy and content direction.

• Drive influencer and UGC partnerships, including sourcing, contracting, and relationship management.

• Craft compelling copy and build toolkits/playbooks to guide brand communication across digital platforms.

• Manage regional digital updates and internal communications, ensuring alignment and consistency across teams and markets.

• Frequent domestic and international travel required.

• Must be able to lift over 40lbs and work in physically demanding environments.

• Please be prepared to present a portfolio of your previous work during the interview phase.

• Comfortable working solo or collaboratively under tight timelines

• Self-starter with a “get it done” mentality — no task too big or small.

• Able to switch between roles (account, production, events, admin) seamlessly.

What you bring:

• Demonstrated, 4 or more years of creative design experience in digital strategy, content creation, paid strategy, influencer marketing.

Production & Creative Experience:

• Strong experience in visual production (photo + video).

• Familiarity with vehicle logistics and operations.

• Proficient in Adobe Creative Suite and Microsoft Office.

• Skilled in photo and video editing.

• Demonstrated experience with AI content generation tools.

• Experience building polished, engaging presentations.

• Proven ability to manage both creative and analytical teams.

Strategy & Communications:

• Deep understanding of social media and marketing trends.

Mindset & Work Style:

• Flexibility to work nontraditional business hours, including weekends and travel days.

Added bonus if you have:

• Education: BA in Communications, Marketing, Digital Marketing, Advertising.

• Proficiency in second language.

• Part 107 Remote Pilot Certificate.

• Visual Portfolio.

• Certifications or coursework in:

  • Digital marketing

  • Social media strategy

  • Influencer marketing

  • Adobe Creative Suite

  • Video editing and post-production

  • Data analytics and reporting

What we’ll bring

• During your interview process, our team can fill you in on all the details of our industry-leading benefits and career development opportunities. A few highlights include:

• A work environment built on teamwork, flexibility and respect.

• Professional growth and development programs to help advance your career, as well as tuition reimbursement.

• Team Member Vehicle Purchase Discount.

• Toyota Team Member Lease Vehicle Program (if applicable).

• Comprehensive health care and wellness plans for your entire family.

• Toyota 401(k) Savings Plan featuring a company match, as well as an annual retirement contribution from Toyota regardless of whether you contribute.

• Paid holidays and paid time off.

• Referral services related to prenatal services, adoption, childcare, schools and more.

• Tax Advantaged Accounts (Health Savings Account, Health Care FSA, Dependent Care FSA).

• Relocation assistance (if applicable).

Belonging at Toyota

Our success begins and ends with our people. We embrace all perspectives and value unique human experiences. Respect for all is our North Star. Toyota is proud to have 10+ different Business Partnering Groups across 100 different North American chapter locations that support team members’ efforts to dream, do and grow without questioning that they belong.

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

Have a question, need assistance with your application or do you require any special accommodations? Please send an email to talent.acquisition@toyota.com.