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Marketing and Publicity Manager-Adult Non-Fiction image - Rise Careers
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Marketing and Publicity Manager-Adult Non-Fiction

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Fast Facts

Sourcebooks is seeking a Marketing and Publicity Manager for its adult nonfiction team, focusing on innovative marketing strategies and publicity campaigns to promote bestselling works across various genres.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Responsibilities: Develop and execute marketing and publicity campaigns, handle media outreach, manage social media presence, grow email marketing strategy, and coordinate events and trade shows.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Skills: Candidates should possess excellent promotional writing and communication skills, basic HTML and graphic design skills, and be proficient in Microsoft Office programs, as well as social media platforms.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Qualifications: A BA in Communication, Marketing, or related fields and 3-5 years of experience in publishing or marketing are required, alongside strong creative and strategic thinking abilities.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Location: This position can be hybrid in Naperville or NYC, or fully remote in select states. Occasional travel is required for events and trade shows.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Compensation: $65000 - $75000 / Annually



Sourcebooks has an exciting opportunity for a Marketing & Publicity Manager within the adult nonfiction team, including bestselling memoir, true crime, self-help, cooking, and more.

You will quickly find that this is not your typical marketing job. This is a chance to lead and disrupt. We are a mid-size but growing publisher and what that comes with is all the capabilities of a major publisher along with the opportunity to make your own mark on the imprint – the books and the brand as well as the marketing. This is the perfect opportunity for an experienced marketer with an interest in exploring publicity.

This position can be hybrid in Naperville or NYC, or fully remote in the following states ONLY: Arizona, Connecticut, Louisiana, Massachusetts, Maryland, Michigan, Minnesota, New Jersey, New York, Oregon, Pennsylvania, Tennessee, Texas, Washington, and Wisconsin. Occasional travel to trade shows, training opportunities, and author events is required.

This is an exempt, salaried position with a range of $65.000 - $75,000. We determine starting pay based on a thorough evaluation of job-related factors, including geographic location, market conditions, relevant experience, training, and education. This process ensures a fair and competitive salary that aligns with both the company and the candidate’s qualifications. 

What you’ll do:

  • Developing and executing strategic marketing and publicity campaigns.
  • Handling media outreach and coordinating virtual (and in-person) pitch meetings to secure high impact media placements.
  • Representing the brand on social media and growing our audience.
  • Owning the growth and development of the email marketing strategy.
  • Collaborating with the digital marketing team on discovery tactics and consumer-facing advertising.
  • Facilitating impactful events and trade show presence.
  • Creating visual marketing assets for a wide range of social platforms.
  • Writing compelling press releases and media pitches to generate traditional and digital media opportunities for key authors.
  • Managing the execution of galley mailings, including media, influencers, and trade submissions.
  • Consistently monitor title POS and impact of active marketing campaigns and strategies.

What you bring:

  • BA in Communication, Marketing, English, Journalism, and/or related course of study
  • 3-5 years of experience in Publishing or Marketing
  • Excellent promotional writing and communication skills
  • Basic HTML and graphic design skills, proficiency with consumer design apps and programs
  • Ability to work independently while contributing to department goals.
  • Open to travel for events as needed.
  • General experience working in PowerPoint, Excel, and Office programs.
  • Working knowledge of social media platforms as leveraged for author promotion.
  • Great people skills and high emotional intelligence (even if you’re not an extrovert!)

Why Sourcebooks?

At Sourcebooks, books change lives is more than just our mission. It’s the reason we do what we do every day. Just ask the 500 million+ readers we've reached so far. We put authors at the heart of everything we do, blending creativity with deep insights and data to break new ground. Our innovative approach has earned us recognition as Newsweek’s #2 Most Loved Workplace, a Best Workplace by Inc., and an innovation leader by Fast Company twice. Publishers Weekly named us “by far the most successful self-made publisher operating in the 21st century,” and in 2025 we received the Book Industry Study Group’s highest honor for “redefining what it means to be a book publisher in the 21st century.” 

Ready to Apply: 

Please submit your resume, salary requirements and cover letter detailing your relevant experience and interest in this role. Applications without a cover letter will not be considered. Show us your passion and creativity — we’re looking for someone who’s as enthusiastic about this opportunity as we are! 

Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care, Dependent Care, Flexible Spending Account, Health Savings Account 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, & generous paid time off. 

Sourcebooks values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status. 

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Average salary estimate

$70000 / YEARLY (est.)
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$65000K
$75000K

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We are a group of passionate, energetic and enthusiastic book lovers, and we are committed to helping readers experience each book. So much has changed since we started this journey twenty+ years ago in a spare bedroom—the industry, the technol...

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Full-time, remote
DATE POSTED
August 10, 2025
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