Senior Marketing Manager, US Commercial Marketing, Hip Solutions
Life Unlimited. At Smith+Nephew (S+N), we design and manufacture technology that takes the limits off living.
Smith+Nephew is seeking a Senior Marketing Manager, US Commercial Marketing – Hip Solutions to join the US Commercialization team. This role will provide strategic leadership across the US Hip Solutions portfolio, driving downstream marketing strategies that enable sustained revenue growth in a highly competitive orthopedic reconstructive market.
The Senior Marketing Manager will lead planning and execution of comprehensive US commercial marketing initiatives, partnering closely with Sales, Sales Leadership, Medical Education, Sales Training, Global Marketing, Supply Chain, and US Leadership to deliver commercial excellence across the hip portfolio. The ideal candidate brings strong marketing acumen, proven people leadership, and deep orthopedic industry knowledge.
This is a highly visible role with significant internal and external engagement.
What will you be doing?
Lead development and execution of US commercial marketing strategies aligned with Smith+Nephew business and growth objectives across the Hip Solutions portfolio. Own and drive go-to-market (GtM) strategies for assigned product lines, including promotions, medical education, digital marketing, channel readiness, and inventory planning
Lead, mentor, and develop a team of marketing professionals, ensuring alignment with organizational goals and priorities. Develop deep expertise in the US hip reconstruction market, including customer needs, market trends, and competitive dynamics. Define, monitor, and report on key performance indicators (KPIs) for the US hip portfolio. Support annual operating plan (AOP) and long-range business planning processes
Partner closely with Sales leadership to support targeting strategies, physician engagement, and field-driven insights to inform marketing decisions
Collaborate with Pricing to develop and execute effective pricing and value strategies
Partner with Demand, Supply, and Operations teams to develop and maintain accurate product forecasts
Conduct market research and competitive analysis to identify opportunities, risks, and unmet needs
Oversee development of high-impact marketing materials, campaigns, and content that clearly articulate product value propositions
Provide commercial and technical product support to the field and internal teams to drive adoption, conversion, and customer satisfaction
Support industry educational programs, customer labs, national sales meetings, and key strategic events
What will you need to be successful?
Bachelor’s degree required; Marketing, Business, or related field preferred (technical degrees considered with demonstrated commercial competency)
Proven experience managing both mature product portfolios and new product launches. Strong track record of developing and executing successful downstream marketing strategies and campaigns. Demonstrated people leadership experience, including coaching, mentoring, and developing high-performing teams. Deep understanding of the orthopedic and reconstructive market, including key customers and competitors
Strong analytical skills with the ability to interpret market data, assess campaign performance, and inform pricing and portfolio decisions
Excellent communication and interpersonal skills, with the ability to influence and collaborate across functions
Strategic thinker with strong problem-solving skills and the ability to navigate complex commercial challenges
Highly collaborative, with the ability to influence without direct authority
Confident communicator able to present effectively to audiences at all organizational levels. Proven ability to manage multiple priorities in a fast-paced, dynamic environment
Hands-on leader willing to operate at both strategic and tactical levels
Excellent verbal, written, and presentation skills
You. Unlimited.
We believe in creating the greatest good for society. Our strongest investments are in our people and the patients we serve.
Inclusion, Diversity & Equity We are committed to welcoming, celebrating, and thriving on diversity. Learn more about our Employee Inclusion Groups on our website. Other reasons you will love it here
Hands-on, team-customized training
Mentorship and career development opportunities
Smith+Nephew provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.
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More than 160 years of making a difference to patients, customers and communities. From our first employee and founder, T.J. Smith, to you today, our people make Smith+Nephew a unique place among employers. Sure we have innovative products, exci...
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