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Marketing & CommunicationsJob Details
About Salesforce
We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.
At Salesforce, the Industry Product Marketing team is responsible for crafting the industry strategy across the company’s verticals. We are looking for an Industries Product Marketing Senior Director to drive strategy, messaging, content, and execution across the Life Sciences industry.
Our Product Marketers develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates sales trials, sales pipeline, and ultimately, new customers. Each Product Marketer has the opportunity to cultivate their career within a specialized space while having a solution and platform mentality. They have a broad range of responsibilities which include: presenting business cases to leadership, networking with internal partners and customers, collaborating with our Product leaders and Engineers, and educating our Sales teams.
In this role, you will be leading a team and working with a large cross-functional partners to showcase Salesforce as the trusted partner in this Agentic AI era. Our team is growing, and we are looking for someone that loves to lead, embraces new opportunities, is innovative, and thrives in fast-paced environments to deliver consistent excellence. The ideal candidate will have a passion for leading teams, driving clarity and influencing strategy.
Responsibilities
Conceptualize and drive the global industry strategy that focuses on the highest opportunity market segments and use cases
Partner with our product team to drive the development and launch of industry-specific products in support of each industry’s strategy
Lead your team of Product Marketers to define differentiated, clear and customer-centric narrative, value props, positioning and messaging to be used by the broader Marketing and Sales organization
Develop effective sales training materials and operationalize enablement, making it easy for sales to understand our product offerings, key positioning, and marketing efforts
Establish executive relationships with strategic technology partners for each industry
Drive industry thought leadership at global conferences and/or for customer meetings through presentations to audiences of all sizes.
Required Skills
8+ years of experience in industry marketing or product marketing
Min 3-5 years Life Sciences industry experience
Experience leading and inspiring a team of marketers
Expertise presenting to executive leaders and cross functional partners, and ability to develop compelling customer-facing presentations
Ability to craft a range of marketing assets (including on-message product demo videos, sharp succinct slide pitch-decks in Apple Keynote and Microsoft PowerPoint), product data sheets.
Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)
Preferred Skills
A natural collaborator with a willingness to drive tactical execution
Excellent written and verbal communication skills and ability to establish excellent working relationships with cross-functional teams.
Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity
Ability to use data and analytics to drive decision making as well as a consistent track record of setting and delivering against measurable marketing metrics
A winning attitude that inspires optimism, fun, and the desire to always be learning!
Experience with the Salesforce products and/or other SaaS and B2B technology platforms
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Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.For Washington-based roles, the base salary hiring range for this position is $196,800 to $300,200.For Illinois based roles, the base salary hiring range for this position is $196,800 to $300,200.If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
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