Job Classification:

Technology - Project Mgmt/Business Analysis

Prudential Financial (NYSE: PRU), an industry leader in financial services for more than 150 years, is committed to helping individuals and institutions grow and protect their wealth. We offer a broad range of financial products and services, including life insurance, retirement solutions, and investment management. With over $1.6 trillion in assets under management and a presence in over 20 countries, Prudential empowers customers worldwide to achieve financial security.
 

The Business
Prudential’s Brand & Marketing organization is central to driving growth, deepening customer relationships, and delivering experiences that reflect our purpose and values. We are a diverse team of strategists, creatives, and marketers who put the customer at the center of everything we do. Within Brand & Marketing, the Growth & Channel Activation team is focused on delivering impactful marketing strategies and experiences across channels that drive measurable business outcomes.
 

The Role
We are seeking a Director, Product Owner to lead the strategic vision, roadmap, and delivery of capabilities for Prudential.com, one of the company’s most visible and critical digital properties. This role will be responsible for enabling both growth acquisition and customer support experiences, ensuring the site delivers value to prospects, customers, and business stakeholders.
Reporting to the VP, Head of Web Strategy & Activation and Chief Product Owner, the Director will serve as the Product Owner for a Prudential.com Scrum team, working within a SAFe Agile framework. This leader will collaborate closely with the broader Growth & Channel Activation team, other Product Owners, and cross-functional partners across the enterprise to introduce new web capabilities, optimize existing ones, and ensure seamless execution of end-to-end digital strategies.
The Director will also play a key role in exploring and integrating AI-powered solutions to enhance user experiences, drive operational efficiencies, and support personalization and intelligent content delivery.
This is a hybrid role based in Newark, NJ, with onsite work expected 3 days per week.
 

What you can expect:

• Define and drive the strategic product vision and roadmap for Prudential.com website capabilities, aligned with business goals and customer needs.
• Serve as the Product Owner for a Prudential.com Scrum team, managing the product backlog and leading sprint planning and release execution.
• Partner with the Web & Content Strategy team to ensure cohesive content and experience delivery across the site.
• Collaborate with other Product Owners and business stakeholders across the enterprise to align on priorities and ensure seamless integration of capabilities.
• Lead the exploration and implementation of AI-driven features to enhance personalization, customer support, and operational efficiency.
• Partner closely with the UX Design team to envision and create intuitive, user-centered digital experiences.
• Translate business requirements into actionable user stories and product specifications.
• Deliver digital experiences enabled through the Adobe Experience Manager (AEM) content management system, ensuring seamless integration with site capabilities.
• Use data, analytics, and customer insights to inform product decisions and optimize performance.
• Act as a champion for Prudential.com, advocating for continuous improvement and innovation.
• Monitor industry trends, emerging technologies, and competitive benchmarks to inform product strategy.
• Ensure all digital experiences meet accessibility, compliance, and brand standards.
   

What you’ll need to succeed:

• 8+ years of experience in digital product management or product ownership, preferably in financial services or a regulated industry.
• Proven success in leading digital transformation & product development initiatives across large-scale web platforms.
• Deep understanding of SAFe Agile methodologies and product lifecycle management.
• Experience delivering digital experiences through content management systems (e.g., Adobe Experience Manager) and understanding of CMS-enabled capabilities.
• Experience with AI technologies and their application in digital experiences.
• Strong leadership and stakeholder management skills, with the ability to influence across functions.
• Analytical mindset with experience using data to drive decisions and measure success.
• Excellent communication and collaboration skills, including executive-level engagement.
• Passion for digital innovation and delivering exceptional customer experiences.

It’d be a plus if you are familiar with:

• Tools like Adobe Experience Manager, Adobe Analytics, Adobe Target, Figma, and other digital experience platforms.
• AI/ML concepts and tools for personalization, content automation, and customer support.
• Financial services customer journeys and digital transformation strategies.

What we offer you:

Prudential is required by state specific laws to include the salary range for this role when hiring a resident in applicable locations. The salary range for this role is from $164,700.00 to $222,700.00. Specific pricing for the role may vary within the above range based on many factors including geographic location, candidate experience, and skills.

• Market competitive base salaries, with a yearly bonus potential at every level. 

• Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave. 

• 401(k) plan with company match (up to 4%). 

• Company-funded pension plan. 

• Wellness Programs including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs. 

• Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.  

• Education Benefit to help finance traditional college enrollment toward obtaining an approved degree and many accredited certificate programs.  

• Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service. 

Eligibility to participate in a discretionary annual incentive program is subject to the rules governing the program, whereby an award, if any, depends on various factors including, without limitation, individual and organizational performance. To find out more about our Total Rewards package, visit Work Life Balance | Prudential Careers. Some of the above benefits may not apply to part-time employees scheduled to work less than 20 hours per week.