Director, Head of Product Marketing
Skills
- Expertise in product marketing within high-growth B2B SaaS environments
- Strong storytelling skills translating product capabilities into strategic narratives
- Experience launching AI or technical products to market
- Understanding of product management personas, workflows, and challenges
- Ability to operate at the intersection of product, go-to-market, and executive leadership
- Collaborative mindset aligned with cross-functional teams
- Strong data-driven decision-making skills
Responsibilities
- Lead company and product-level messaging focused on AI vision and transformation
- Translate complex product capabilities into compelling narratives for product managers, buyers, and the market
- Own product launches and positioning for new and existing products
- Partner with product managers and data analysts to define and track success metrics for launches and sales enablement
- Lead buyer persona development and customer/market research to inform positioning and growth opportunities
- Monitor competitive landscape and evolve differentiation strategies
- Equip sales, marketing, and customer success teams with compelling collateral
- Serve as a public-facing voice via events, customer conversations, and thought leadership
- Hire, mentor, and scale a high-performing product marketing team
Education
- Relevant higher education typically expected for leadership in product marketing
- No specific degree explicitly mentioned but implied experience in related fields
Benefits
- Competitive salary and equity awards
- Company 401k plan
- Professional development budget
- Flexible PTO and paid sick days
- Life insurance and disability coverage
- Carrot Fertility benefits
- Volunteer day per year
- Generous parental leave (8 weeks paternity and 12 weeks maternity)
- Mental wellness program
- Company contributions to gym and wellness memberships
- Commuter benefits
- Access to premium health benefits and Soulmio membership
- Live, interactive learning programs for managers and teams through Hone
Average salary estimate
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We started Productboard because we’re inspired by the product leaders who have a vision and see it all the way through to the delight of their customers. Our mission is to help teams across the globe make products that matter, together. And you ca...
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