Email Production Specialist
Who We Are
Perfect Communications, located in Moorestown, NJ, a premier provider of direct mail and marketing services for the casino gaming industry, is looking for the right individual to help us grow our Salesforce-based client email marketing services.
Who You Are
The Email Production Specialist will leverage their technical expertise to execute sophisticated marketing campaigns for the gaming industry. Working closely with both the marketing and technology teams, you will play a key role in developing, maintaining, and optimizing email marketing assets and automation within Salesforce Marketing Cloud. You will be responsible for converting business requirements into effective technology solutions that ensure accurate, efficient, and dependable implementation.
This is a full time position including our full benefits package.
What You'll Do
- Build, manage, and optimize Data Extensions for efficient player data handling and segmentation.
- Design and configure automations in Automation Studio to drive player lifecycle journeys and engagement campaigns.
- Create and manage email marketing campaigns, player journeys, and personalized content for various player segments (new players, VIPs, lapsed users, etc.).
- Act as the subject matter expert (SME) in AMPscript, overseeing the technical development of all Marketing Cloud journeys and player segmentation across multiple gaming titles and platforms.
- Develop, maintain, and optimize marketing automation processes using Salesforce Marketing Cloud tailored to gaming audiences.
- Design, test, build, and demonstrate proof of concepts, data integrations, queries, automations, journeys, and reports for gaming-specific use cases.
- Ensure email campaigns comply with industry regulations.
- Continuously stay updated on the latest Salesforce Marketing Cloud releases, features, and gaming industry trends to improve marketing automation capabilities within the organization.
What You Bring
REQUIRED SKILLS AND QUALIFICATIONS
- Extensive hands-on experience with Salesforce Marketing Cloud, including Journey Builder, Email Studio, and Automation Studio.
- Proficiency in HTML/CSS, SQL, and AMPscript for customizing email templates and dynamic content. Ability to code campaigns from scratch.
- Understanding of responsive email design, QA testing, and best email practices.
- Strong attention to detail with the ability to handle multiple project launches, seasonal campaigns, and promotional deadlines effectively.
- Ability to manage high volume email campaigns with deadlines.
- Salesforce Marketing Cloud Administrator certification.
- In-depth knowledge of marketing automation principles and best practices within the gaming/entertainment industry.
PREFERRED QUALIFICATIONS
- Experience in the casino gaming industry, mobile gaming, or digital entertainment sectors.
- Understanding of player segmentation, monetization strategies, and gaming KPIs.
- Familiarity with gaming platforms, app stores, and player acquisition channels.
Applicants must be currently authorized to work in the United States on a full-time basis. Sponsorship is not available for this position.
What We Offer
Perfect Communications offers a full benefits package for full-time employees. This includes medical, dental and vision insurance, paid time off, and 401k with employer match, short term and long term disability and life insurance. Our family-owned culture allows us to provide flexibility and a rewarding work environment to our employees. The starting salary is $42.00 per hour with possible overtime availability.
#IND1
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
Innovate lifecycle marketing with Jasper, leveraging AI-driven email campaigns to fuel pipeline and retention for a top AI marketing platform.
Lead sophisticated multi-channel lifecycle marketing initiatives at 1Password to accelerate growth and deepen customer engagement within a dynamic cybersecurity company.
Texas Capital seeks a Senior Email Marketing Manager to own and enhance email campaigns, leveraging Salesforce Marketing Cloud expertise to drive personalized customer engagement.
Drive impactful client marketing strategies and campaign execution as a remote Client Marketing Manager at Included Health.
Lead strategic marketing initiatives as Director, Strategic Initiatives at Allergan Aesthetics, bridging multiple teams to drive business impact in the aesthetics market.
Lead Blue Apron's brand strategy and marketing initiatives as Director, Brand Marketing, enhancing customer engagement and driving growth.
This remote Senior SEM Analyst role at Earth Class Mail focuses on developing and optimizing paid search campaigns to enhance customer acquisition and revenue.
Lead LinkedIn advertising strategies as a Social Media Advertising Strategist at Abe Agency, a dynamic new venture focused on B2B social media marketing within the Directive family.
Lead the production of photography and video campaigns at Columbia Sportswear, driving creative quality and efficient execution in a hybrid work environment.
Abe Agency is looking for a skilled LinkedIn Strategist to lead B2B paid media campaigns in a remote-first, fast-growing social media consultancy.
The Marketing Project Manager at Global Payments drives cross-functional marketing project execution to support innovative payment technology solutions.
Creative Content & Media Strategist wanted to drive content strategy and engagement using AI and marketing tools in a fully remote role.
Lead brand activation efforts as a Market Manager driving team performance and client success in a top-tier sales and marketing agency.
🔮
Hi, I'm Risa! Your AI Career Copilot
you, just ask me below!
