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Manager, Performance Media, Programmatic & Search

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description

Welcome to Peacock, the dynamic streaming service from NBCUniversal. Here you’ll find more than a job. You’ll find a fast-paced, high-performance team of incredible colleagues that want to be at the epicenter of technology, sports, news, tv, movies and more. We work hard to connect people to what they love, each other and the world around them by creating shared experiences through culture-defining entertainment.  

As a company, we embrace the power of difference. Our team is committed to creating an organization that champions diversity and inclusivity for all by curating content and a workforce that represents the world around us. We continue to challenge ourselves and the industry by being customer-centric, data-driven creatures of innovation. At Peacock, we are determined to forge the next frontier of streaming through creativity, teamwork, and talent.  

We are looking for you – a dynamic, data-driven, best-in-class talent to join the Peacock team as the Manager, Performance Marketing, Programmatic & Search. This is a critical role within the Growth Marketing organization, specifically the Performance Marketing team. The role will support the team in planning the Always On strategy and managing the optimization of programmatic and search campaigns driving subscriptions across Peacock/direct-to-consumer products. 

Responsibilities: 

  • Work closely with the Sr. Director, Performance Marketing to lead campaign strategy and optimization recommendations across major programmatic and search platforms (DV360, YouTube, Amazon, TradeDesk, Google Ads Manager, Search Ads 360) 

  • Analyze campaign performance regularly and provide insightful updates on pacing, volume, optimizations, and channel contributions to business goals 

  • Collaborate with cross-functional teams to formulate programmatic and search strategies, including new testing recommendations  

  • Work with programmatic and search platform partners to stay on top of industry trends, leverage new technologies and participate in open betas 

  • Help manage programmatic and search budgets based on MTA and MMM model outputs 

  • Oversee a paid media specialist, ensuring channel expertise, flawless execution, and continuous learning 

Qualifications

  • 3-4+ years of experience in programmatic buying (Google, Amazon, TradeDesk) required, experience in search buying a plus 

  • 2+ years’ experience managing junior team members 

  • Experience with programmatic campaign optimizations, analysis, and reporting 

  • Experience with onboarding and implementing DCO solutions  

  • Experience with campaign automation tools, automated and AI-powered workflows 

  • Strong project management and interpersonal skills, with ability to take initiative in a challenging, fast-paced environment of multiple priorities. 

  • Proven track record optimizing media campaigns to deliver against CPA and volume objectives. 

  • Experience working in Excel – knowing your way around Pivot tables is a must 

  • Familiarity with testing methodologies, experimental design and ability to input into learning agenda.  

Desired Qualifications 

  • Excellent oral and written communications skills 

  • Self-motivated and results oriented with a high regard for attention to detail 

  • Entertainment, advertising or e-commerce industry experience a plus 

Additional Requirements

  • This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $100,000 - $125,000 (bonus and long-term incentive eligible. 

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

$112500 / YEARLY (est.)
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$100000K
$125000K

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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Full-time, hybrid
DATE POSTED
January 8, 2026
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