MARKETING DATA ANALYST

Location: Remote (except California)
Status: Full-Time

At Marketing Architects, we believe TV advertising is still the most powerful marketing channel. But the typical process for TV is expensive, difficult to scale and to measure. So we flipped the traditional approach on its head and rebuilt the agency model with the client in mind. Today, we're growing a team of talent from across the United States to reimagine how brands advertise on TV.

ROLE OVERVIEW

Can you tell a story with data? Can you solve right-brain challenges with left-brain numbers? Can you rapidly adapt to new analytics technology? Can you mine for transformative insights big enough to reshape an entire advertising campaign?

If you know exactly where you’ll be in ten years, you can stop reading now. Because this isn’t analytics as usual. It isn’t hiding behind a spreadsheet. Our analysts present their findings at the highest level. We’re storytellers, changing the way advertisers measure television. So, if you have the affinity to learn fast, keep reading.

We have proprietary tools that measure every facet of a TV campaign and we’re looking for a Marketing Data Analyst who can pick them up quickly. You’ll report to our Director of Analytics and will fundamentally enhance our agency’s analytics capabilities.

We are blending the domains of traditional media research, direct response analytics and statistical brand measures with cross-channel, multi-touch, big-data methods. We’re taking an all-inclusive approach to help clients effectively navigate the complexities of measuring television.

In this role you’ll:

• Evaluate TV’s impact on digital performance

• Analyze consumer behavior, segmentation and interpret business metrics

• Uncover insights that shape a client’s brand strategy

• Look at the big picture to identify the impact of television on a business’s bottom line

• Develop marketing insights based on      offline and online influences

We’re seeking someone with experience including:

• 2-5 years’ experience within the following fields: business, computer science, economics, marketing, mathematics or statistics

• 3.5 GPA or above

• Knowledge of omnichannel marketing

• Ability to create and present work

• Insatiable curiosity and a knack for solving problems

• Confident in dialogue and able to debate data discovery insights

• The ability to make the complex simple and explain data through stories

Our values:

• Hungry Humble Smart: We seek a trifecta of talent. We take initiative and act with urgency. Look inwards before outwards. Value EQ over IQ.

• Mindset Matters: Success starts between our ears. We face challenges with a calm confidence and pivot quickly. As eternal optimists, we know we are capable of great things and have survived worse. Our best days are always ahead.

• Team Is Hero: We, not me. Being a hero is a team sport and it's the unique talents of many that make us one of a kind. No one person can win the day, but great teams can change the world.

• Rebel Against Ordinary: We reject the ordinary to deliver the extraordinary. We are contrarians by choice. We take the path less chosen and if the way forward isn't clear, we will create it.

• Relentless Learning: We never stop learning. The next book. The next podcast. The next big idea. Driven to broaden what we know. Because the more we discover what we don't, the more exciting the journey becomes.

BENEFITS OVERVIEW

We offer rewarding careers that encourage growth while providing industry-leading benefits including:

• 100% employer-paid medical, dental and disability, with vision option

• Generous 401(k) matching

• Flexible paid time off, 9 paid holidays plus 2 floating holidays

• Paid parental leave (for birthing and non-birthing parents, including adoption)

• Annual office supply allowance, monthly internet stipend, and employer-paid cell phone

• Opportunities to connect virtually, and in-person twice a year with our fully remote team

COMPANY OVERVIEW

Marketing Architects is an All-Inclusive TV agency that gives performance brands access to high-quality, effective TV campaigns without the traditional high entry cost and ongoing challenges of optimization, scale, and measurement. Founded in Minneapolis, Marketing Architects has been helping companies connect with their customers in new and inspiring ways for more than 25 years.

We want applications from everyone, regardless of race, creed, color, religion, sex, sexual orientation, gender identity, national origin, marital status, citizen status, age, disability, military or protected veteran status, genetic predisposition or carrier status or any other legally protected status.

Our remote-friendly work model supports flexibility across the US, however we are currently unable to support employment in California. We are unable to consider applicants who live outside of the US.

At this time, we're not considering candidates that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future. This includes, but is not limited to: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc.

The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs, location and market demands. The base pay range is subject to change and may be modified in the future.

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