Principal Digital Strategist
Intellibright, an award-winning Google Partner and leader in performance marketing, is seeking a Principal Digital Strategist to own full-funnel strategy and drive measurable revenue growth across our highest-value client portfolios.
This role is built for a strategic leader and data storyteller, someone who thrives at the intersection of analytics, AI innovation, and executive communication. You’ll shape the roadmap that turns data into direction, ensuring every marketing dollar maps back to outcomes that matter: revenue and ROI.
Recognized by Inc. 5000 and the Financial Times 500 as one of the fastest-growing companies in the Americas five years running, Intellibright is a high-performance digital marketing agency based in Austin, TX. We help enterprise and mid-market brands scale through intelligent, accountable marketing that connects performance metrics to business growth.
This is not a tactical role—it’s a strategic powerhouse. You’ll unify Paid Search, SEO, Paid & Organic Social, Display, Connected TV, Content and Website Experience into cohesive strategies that drive revenue. You’ll guide internal teams, influence executives, and push the boundaries of what’s possible through deep insights, data curiosity, and performance storytelling that commands action.
What You’ll Do
- Lead end-to-end strategy across mid-tier and enterprise accounts, owning performance from first impression to closed revenue.
- Translate business goals into multi-channel strategies that drive measurable outcomes across SEM, SEO, Social, Display, Connected TV, Web, and Content.
- Use AI and analytics to uncover trends, scale efficiencies, and guide decision-making across campaigns.
- Audit and optimize marketing funnels to identify growth opportunities and maximize revenue per lead.
- Build and deliver clear, compelling narratives around performance—turning complex data into executive-ready insights and next steps.
- Collaborate with Paid Media, SEO, and Creative teams to ensure tactical execution ladders directly to revenue objectives.
- Lead quarterly business reviews (QBRs), forecasting, and strategic recommendations for C-level stakeholders.
- Identify opportunities to expand revenue, improve retention, and deepen partnerships across the client portfolio.
What Success Looks Like
- You’re a trusted advisor to clients, driving growth conversations at the executive level.
- Campaigns under your leadership consistently exceed revenue, ROAS, and CPL targets.
- You bring clarity, innovation, and accountability to every strategic discussion.
- You elevate internal performance and set the benchmark for excellence.
- You help define the future of AI-enabled, performance-driven marketing at Intellibright.
- 10+ years of experience in digital marketing, with a focus on performance, revenue marketing, and integrated strategy.
- Proven success managing multi-million-dollar campaigns that directly impact business growth.
- Mastery of Paid Search, SEO, Paid Social, Display, Connected TV, and analytics platforms.
- Expertise in data storytelling, translating KPIs into clear narratives and executive decisions.
- Experience presenting to or consulting with C-level leaders; confident commanding a room with data and insight.
- Deep understanding of AI’s evolving role in digital marketing and an appetite to stay ahead of industry change.
- Strong analytical mindset, high attention to detail, and a reputation for delivering results under pressure.
- Agency experience is strongly preferred.
Compensation & Perks
- Base Salary: $115K–$120K (commensurate with experience)
- Bonus: 5% performance-based
- Healthcare: 100% company-paid premiums for Blue Cross Medical, Dental, Vision, and Life Insurance
- Retirement: 401(k) with 5% company match
- Time Off: 28 days Holiday/PTO + 2 additional remote weeks annually
Culture & Office Vibe
- Flexible start times (7–9 AM), hybrid schedule
- Team lunches, stocked kitchen, zen space, nap room, outdoor patios
- 16+ years of profitable, self-funded growth and stability
- A collaborative, data-obsessed team that blends innovation with measurable accountability
Join Intellibright and lead the next evolution of revenue marketing, where data tells the story, you drive the strategy, and performance is always the outcome.
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Founded in 2009, Intellibright utilizes proprietary processes, systems, and technology to help large, national organizations expand their market share and improve their profitability. The company is located in Austin, Texas.
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