Director, Technical Program Management - Marketing & Loyalty
About the Role
In this role, you are a seasoned Technical Program Management leader with deep experience delivering complex, enterprise-scale digital programs across Marketing Technology and Loyalty. You bring strong technical acumen, exceptional communication skills, and a proven track record of leading large, highly visible initiatives from strategy through execution. You are comfortable operating in ambiguity, balancing strategic planning with hands-on delivery leadership, and driving outcomes across multiple concurrent programs.This role reports to the Senior Director, Technical Program Management – Digital, MarTech & Loyalty and includes direct people management responsibilities. You will lead a team of TPMs, setting clear expectations, establishing delivery standards, and coaching team members to operate effectively at scale. As a Director, you will be accountable not only for execution, but also for team health, talent development, capacity planning, and building a strong delivery culture across your portfolio.
You will partner closely with Product Management, Architecture, and Engineering leaders, as well as senior business stakeholders across Gap, Banana Republic, Old Navy, and Athleta. This role requires regular interaction with Sr Director and VP-level leaders, providing clear visibility into program health, financials, risks, and tradeoffs. You will also collaborate with Finance, Legal, Strategic Sourcing, and external vendors to ensure alignment, governance, and successful delivery of business-critical initiatives.
What You'll Do
- End-to-End Program Ownership: Lead the planning, execution, and delivery of complex, multi-year programs across Marketing and Loyalty, ensuring alignment with business objectives and technical strategy.
- People Leadership: Manage and develop a team of TPMs, providing coaching, performance feedback, and career development while ensuring appropriate staffing and capacity planning.
- Program & Delivery Planning: Establish and maintain integrated program plans covering scope, milestones, dependencies, timelines, and resource allocation across multiple teams.
- Executive & Program Governance: Drive weekly status reporting and facilitate recurring governance forums with senior technology and business leaders to review progress, risks, decisions, and priorities.
- Risk, Dependency & Issue Management: Proactively identify and manage delivery risks, cross-team dependencies, and issues; drive mitigation strategies and escalate critical concerns when needed.
- Financial & Forecast Management: Own program financials, including forecasting and tracking Labor, Software, Hardware, and Professional Services spend across a $10M+ annual portfolio; monitor actuals and manage variances with clear recommendations.
- Vendor Management & Continuous Improvement: Partner with Strategic Sourcing and Legal on vendor management (RFI, RFP, POC, selection, renewal) and continuously improve delivery processes, tooling, and adoption of AI-enabled program management practices.
Who You Are
- 12+ years of experience in program management, consulting or technology delivery, including 3–5 years of experience in Marketing Technology (strongly preferred) or Loylaty (preferred).
- Bachelor’s degree or equivalent practical experience.
- Proven experience leading large, complex programs with $10M+ annual budgets.
- Demonstrated people leadership experience managing full-time employees and/or contractors in a matrixed environment.
- Strong experience partnering with engineering and operations teams in a DevOps model, as well as third-party vendors delivering enterprise technology solutions.
- A strategic, adaptable problem solver who can operate at both executive and execution levels, maintaining attention to detail while driving big-picture outcomes.
- Strong executive presence with the ability to influence, advise, and communicate effectively with Sr Directors and VP-level technology and business leaders through clear, concise, and data-driven narratives.
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