Outbound Email Creative Copywriter & Strategist

About This Role:

The Outbound Email Creative Copywriter & Strategist will own the ideation, writing, and strategy for email marketing campaigns across our event calendar. This role requires exceptional writing skills and the ability to translate audience insights into persuasive messaging. This role is approximately 25 hours per week.

Responsibilities:

• Create and implement overarching strategy and concepts for our email marketing to ensure maximum event attendance.
• Write, edit, and optimize persuasive copy for all outbound email campaigns.
• Create compelling subject lines and calls-to-action designed to maximize open and registration rates.
• Develop tailored messaging to specific roles, event types, or sponsor priorities.
• Ensure every email is free of errors, and feels purposeful and aligned with our brand voice.
• Monitor and analyze campaign performance and provide insights and recommendations to refine copy and improve results over time.

• Strong command of English language (written and verbal).
• Must own a working laptop of a recent model and have full access to wifi of sufficient speed.
• Candidates should have a strong academic background and a minimum of 3 years of full-time, professional post-graduation experience.
• Proven experience planning, copywriting, and executing outbound email campaigns that drive measurable results. 
• Strong understanding of email marketing platforms. 
• Analytical mindset with the ability to interpret performance data and optimize copy accordingly. 
• Outstanding organizational and time management skills.
• Excellent verbal and written communications skills.

About From Day One:

The business landscape is changing fast. From Day One is a media outlet and conference series that helps companies navigate all that change in ways that put people first. 

Since our beginning in 2018, we’ve reached over 150,000 attendees, hosted over a thousand speakers, and produced conferences in more than 20 major U.S. cities–and counting. We take a unique, cross-disciplinary approach, convening leaders in CSR, HR, marketing, and communications, as well as civic leaders, authors, and journalists, to share business strategies that benefit workers, customers, and communities. 

We also publish reporting and opinion pieces by a network of notable journalists, led by the company’s editor in chief, veteran journalist Stephen Koepp.

At From Day One, we hire people who have a high degree of self-motivation and the potential to grow into active leaders. We call team members like these “drivers”. If you are a passenger, From Day One will not be a good fit for you. 

As you apply, think about whether these attributes describe you: 

• You motivate and energize colleagues rather than waiting for inspiration. 
• You're relentlessly resourceful and take ownership rather than seeking excuses.
• You look to consistently deliver great outcomes, and work to improve processes as you engage with them. 
• You are excited about your work and bring urgency to your mission.   
• You approach challenges with enthusiasm and optimism.  

Our work is driven by our mission to improve the relationship between business and society, and our efforts are intended to contribute to a brighter future. By maintaining this optimistic outlook, we not only motivate ourselves but also uplift those around us. We believe that believing that the future will be better is the first step towards making it better -- for others, and for ourselves personally.

Please note that diversity and inclusion are absolutely core to our mission, and we are committed to those values in our hiring process.