B2B Marketing Manager

Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence. The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy. We believe that the power of people and AI can have a meaningful impact on your world, creating more fulfilling work and projects for our people and clients.

Our Fortune 100 financial services client’s North American Marketing Team is seeking a highly motivated and resourceful B2B Product Marketing Manager to focus on driving key growth initiatives for P2P and B2C payment programs.  The product marketer will support full-funnel B2B marketing strategy, working closely with cross-functional teams to address core audience needs and translate business objectives into marketing plans and activities that impact overall revenue generation.

 This role requires both strategic and creative thinking with excellent project management, communication and collaboration skills.  Our client is seeking a candidate with a strong background in B2B product marketing and demonstrated experience in building high-performing marketing programs and a proactive, solutions-oriented mindset.

The Details:

• Location: Hybrid in San Francisco, CA (3 days per week onsite)
• Duration: Approximately a 6-month consulting role through Blend360 with the possibility of extension
• Benefits: We do offer benefits to our full-time consultants, including Health, Vision, Dental, 401K plan, Life Insurance, Pretax Commuter Benefits, and an incredibly supportive team cheering you on!

What you’ll do:

• Develop the B2B marketing strategy for key audiences collaborating closely with product, sales teams, internal and external agency partners.
• Work with internal and external partners to develop messaging and creative assets to deliver the campaign strategy.
• Produce sales materials such as product sell sheets, pitch decks, FAQs, demos, videos, technical slides, and other assets that enhance client conversations.
• Lead the execution of key tactics to generate leads marketing campaigns leveraging the organization’s paid, owned, and earned channels.
• Organize measurement, lead management, and reporting to evaluate performance of efforts and its impact on business results and recommend optimizations.
• Support activities around key events and develop bespoke activations to help drive sales efforts.
• Manage the marketing budget and assist with the annual planning process.

Required Qualifications:

• 5 years of relevant work experience with a bachelor’s degree or at least 2 years of work experience with an advanced degree (e.g. Masters, MBA, JD, MD)

Preferred Qualifications:

• 5-7 years of experience in B2B product marketing
• Strategic thinker with a results-oriented mindset that approaches challenges with thoughtfulness, drive, flexibility and appropriate urgency
• Strong planning, organizational, attention to detail and problem-solving skills
• Track-record managing B2B marketing campaigns, leveraging MarTech to conduct and optimize marketing efforts
• Honed storytelling capabilities with outstanding written and verbal communication skills
• Strong collaborator eager to add new ideas with an open mind and roll up their sleeves to execute
• Experience managing relationships with partners, suppliers, and vendors

The starting pay range for this role is $65.00 per hour. Actual compensation within the range will be dependent on several factors including but not limited to relevant experience, skills, certifications, training, and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 also offers a competitive benefits program to meet the health and financial well-being of our team and their families. You can look forward to a range of benefits including medical, dental, vision, 401K, PTO, commuter benefits, spending accounts, life insurance, disability coverage, and EAPs.

A diverse workforce is a strong workforce
To deliver growth at BLEND360 and for our clients, we believe as a Talent Solutions Company, we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success.  We are determined to have equality in the workplace, within our team and as an extension of our clients’ team.

BLEND360 is an equal opportunity employer.