Manager, Fan Analytics

Who We Are:

WWE® is an integrated media organization and the recognized global leader in sports entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, premium live events, digital media, and publishing platforms. WWE’s TV-PG programming can be seen in more than 1 billion households worldwide in more than 20 languages through world-class distribution partners including NBCUniversal, The CW and Netflix. In the United States, NBCUniversal’s streaming service, Peacock, is the exclusive home to all premium live events, a variety of original programming and a massive video-on-demand library. Netflix is the exclusive home for WWE programming around the world, other than select international markets. WWE is part of TKO Group Holdings (NYSE: TKO). Additional information on WWE can be found at wwe.com and corporate.wwe.com.TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.



The Manager, Fan Analytics (Direct-To-Consumer)  will be responsible for supporting WWE’s Direct-to-Consumer business through a mix of quantitative and qualitative analysis. While this role will initially focus on WWE’s Live Events and Consumer Products verticals—including marketing, ticketing, e-commerce, and fan insights—it sits within TKO’s centralized Analytics & Insights team and will ultimately support strategic initiatives across the full portfolio of TKO properties, including UFC and PBR.

Key Responsibilities:

• Support all functions of TKO’s Direct-to-Consumer Live Events and Consumer Products verticals, including business units such as Ticket Sales, E-commerce, and Fan insights.

• Perform ad-hoc analyses and develop observations, insights and recommendations on a weekly basis

• Assist in the coordination of data collection and validation, which may include contacting various vendors/agencies outside the company to resolve questions, inconsistencies, or obtain missing data; responsible for data quality and integrity

Essential Qualifications:

• Bachelor’s degree

• 4+ years of related experience in Analytics

• Exceptional written and verbal communication skills, with ability to translate complex data into actionable insights and communicate them clearly and confidently to internal stakeholders.

• Experience with Business Intelligence tools (e.g. Tableau, Power BI), cloud data warehouses (Snowflake preferred), and SQL.

• Experience extracting, analyzing and interpreting data from multiple sources to drive business improvement.

• Proven track record of identifying and highlighting key insights, signals, and trends deep within the underlying data.

• Ability to manage large scale analytics projects involving multiple stakeholders including various business units and technology partners.

• Advanced Microsoft Excel and PowerPoint skills.

• Able to synthesize and communicate complex qualitative and quantitative data using data visualization.

• Ability to work in a fast paced, dynamic environment and  handle multiple projects simultaneously.

Other Relevant Experience (a plus):

• Experience with Digital Analytics Platforms  (e.g. Google Analytics, Adobe Analytics)

• Live Events/Ticketing and or major sports league experience a plus

• Experience with Business Intelligence tools (e.g. Alteryx, etc.), other Visualization and Dashboarding tools or advanced data analytics tools (e.g. SAS, R, Hadoop, Python, etc.)

• Experience with Location intelligence platforms (Alteryx,ESRI, etc.) 

• Experience in retail or e-commerce industries





TKO EEO Statement:

TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy. For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.





Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience.  Endeavor strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.

Hiring Range Minimum:

$97,500 annually

Hiring Range Maximum:

$130,000 annually