Let’s get started
By clicking ‘Next’, I agree to the Terms of Service
and Privacy Policy, and consent to receive emails from Rise
Jobs / Job page
Director of Social Media and Branding image - Rise Careers
Job details

Director of Social Media and Branding

All Job Postings will close at 12:01a.m. CST (1:01a.m. EST) on the specified Closing Date (if designated).

If you close the browser or exit your application prior to submitting, the application progress will be saved as a draft. You will be able to access and complete the application through “My Draft Applications” located on your Candidate Home page.

Job Posting Title:

Director of Social Media and Branding

   

Position Type:

Professional / Unclassified

   

Department:

LSUAM Athletics - Ops - NM - Social Media (Brandon C Berrio (00041509))

   

Work Location:

South Stadium Dormitory

   

Pay Grade:

Professional

   

Job Description:

The Core Values of LSU Athletics define who we are and what we do. They are: Excellence, Integrity, Authenticity, Perseverance, Respect, Fairness, Growth, and Service. They are the support system that sustains our success. These values work together, constantly collaborating and combining to secure our future and drive our unending work to create transformational change – for our student-athletes, for our athletics community, and for the millions across the world who know and love these three letters.  Forever LSU.

The Director of Social Media and Branding is a professional position that is responsible for content distribution and social strategy for all of LSU Athletics’ teams. This role increases growth, engagement and awareness of its athletic programs and enhances the LSU brand through relevant social media content strategies.
 
This position collaborates with multiple departments, including the marketing and fan experience teams, communications, creative services, creative content, photography, Sports Properties, NIL and team staffs to develop and manage campaigns and analyze engagement data. Must have a strong background in project management and developing creative ideas along with a proven track record for managing major social media accounts and campaigns. Ability to work in a team/collaborative environment is a must.

30% Responsible for directing content strategy and the process and protocols to enhance the performance of LSU Athletics social media accounts and external branding. Working alongside the executive director of social media and branding, this role is tasked with assisting the social media managers within the athletics communications department to create, maintain and execute plans to ensure the promotion of appropriate sport-specific content, events, programs, marketing efforts, external video content, etc. 

Assists in developing and implementing a reactive social strategy based on breaking news, major moments and live events across all LSU sports. 

30% Directly oversees the day-to-day ideation and posting for the LSU Sports accounts. Provides support with sharing of other team accounts, creates new and engaging content and supports the overall LSU Athletics goals. 

Responsible for oversight of a major LSU athletics team account, serving as the point person with assistance from a social media manager. Tasked with leading the social media strategy and collaborating with the assigned content creators, communications contact and sport staff liaison. 

20% Manages the assistant director of social media and branding and students dedicated to assisting the department’s social media efforts through planning, posting and assessing content and strategy. Assigns projects, reviews and approves work and assists in the professional and technical development of student workers.

15% Assists the executive director of social media and branding in ensuring sponsored content across all sports is planned in advance, organized, and executed by specific deadlines. Responsible for tracking all sponsored content to adequately review with teams and sports properties staff following seasons and provide feedback for new and engaging content. 

5% Advances and supports LSU and Athletics Department initiatives through personal participation in educational and developmental opportunities, as well as participation in the transformational culture consistent with the values of LSU and its Athletics Department; Other duties as assigned.

Minimum Qualification:

Bachelor's degree in Communications, Multimedia Arts or similar field of study. Three years of related experience with proven content creation skills in a high paced, demanding professional setting; Experience managing multiple social media channels; Highly developed creative and organizational skills; Ability to multitask and manage several projects simultaneously; Excellent communication skills; Required to work quickly, efficiently and with adaptability under strict deadlines; Analytical mindset with understanding of key social growth and engagement metrics; Demonstrated platform fluency on Twitter, Instagram, Facebook and YouTube in business/professional applications; Strong writing skills with a keen eye for detail, grammar and punctuation. LSU values skills, experience, and expertise. Candidates who have relevant experience in key job responsibilities are encouraged to apply— a degree is not required as long as the candidate meets the required years of experience specified in the job description.

Preferred Qualifications

Experience with professional or collegiate sports teams. Experience producing audio content. 

Special or Physical Qualifications

Ability to work extended days and weekends.  

   

Additional Job Description:

Special Instructions:

A copy of your transcript(s) may be attached to your application (if available). However, original transcripts are required prior to hire.

Please provide three professional references including name, title, phone number and e-mail address.

   

Posting Date:

August 28, 2025

   

Closing Date (Open Until Filled if No Date Specified):

October 12, 2025

  

Additional Position Information:

Background Check - An offer of employment is contingent on a satisfactory pre-employment background check.

Benefits - LSU offers outstanding benefits to eligible employees and their dependents including health, life, dental, and vision insurance; flexible spending accounts; retirement options; various leave options; paid holidays; wellness benefits; tuition exemption for qualified positions; training and development opportunities; employee discounts; and more!

   

Positions approved to work outside the State of Louisiana shall be employed through Louisiana State University’s partner, nextSource Workforce Solutions, for Employer of Record Services including but not limited to employment, benefits, payroll, and tax compliance. Positions employed through Employer of Record Services will be offered benefits and retirement as applicable through their provider and will not be eligible for State of Louisiana benefits and retirement.

   

Essential Position (Y/N):

   

LSU is an Equal Opportunity Employer.

   

HCM Contact Information:

For questions or concerns related to updating your application with attachments (e.g., resumes, RS:17 documents), date of birth, or reactivating applications, please contact the LSU Human Resources Management Office at 225-578-8200 or email HR@lsu.edu.  For questions or concerns regarding the status of your application or salary ranges, please contact the department using the information provided in the Special Instructions section of this job posting.

Average salary estimate

$77500 / YEARLY (est.)
min
max
$60000K
$95000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

Similar Jobs
Photo of the Rise User

The Athletic is hiring a Content Operations Associate to edit, optimize, and distribute social video across platforms to drive engagement and subscriptions for its global sports newsroom.

Photo of the Rise User

The Athletic is hiring a Senior Producer/Editor to produce and edit football-focused video and social content for its global sports newsroom.

Photo of the Rise User
Posted 6 hours ago

Sundance Institute seeks a detail-oriented Coordinator based in Los Angeles to manage scheduling, data tracking, event logistics, and administrative support for the Catalyst independent film financing program.

Photo of the Rise User
Posted 21 hours ago

Serve as a Community Coordinator at DVS to lead outreach, partnership building, event coordination, and communications that connect New York City veterans with vital services.

Photo of the Rise User

Support the Sundance Film Festival as a Festival Associate Manager, Event Venue responsible for coordinating venue logistics, vendor/sponsor relationships, and onsite event operations in Park City, UT.

Photo of the Rise User
Posted 5 hours ago

A remote Music Content Specialist is needed to transcribe, sync, catalog, and QA hip-hop music content while collaborating with teams and driving process improvements on a Wed–Sun schedule.

Posted 5 hours ago

Bela Brand Bat seeks a detail-oriented Communications Representative in Houston to develop clear, consistent internal and external messaging and support cross-functional communication efforts.

Photo of the Rise User

The Athletic seeks a Supervising Producer to lead reporter-on-camera video standards, coach newsroom talent, manage freelancers, and produce compelling digital video across its sports coverage.

Photo of the Rise User
ProSidian Consulting, LLC Hybrid 663 East 4th Street, Charlotte, NC, United States
Posted 16 hours ago

Support a multidisciplinary consulting team as a Communications Intern, creating content, managing calendars, and helping promote client events across the Charlotte and Mid-Atlantic region.

Photo of the Rise User

Support the International PR & Events team at a leading luxury lifestyle brand by coordinating global sample shipments, assisting with event logistics, and maintaining press and reporting materials.

Photo of the Rise User
ProSidian Consulting, LLC Hybrid 664 East 4th Street, Charlotte, NC, United States
Posted 21 hours ago

Experienced communications professional needed to design and deliver public affairs and communications campaigns supporting government clients in the Mid-Atlantic region.

Photo of the Rise User
Posted 9 hours ago

Audacy Chicago is hiring a Brand Manager to lead WXRT-FM’s programming, events, promotions, and digital strategy to grow the Triple A audience and protect the station’s legacy.

Photo of the Rise User

Sundance Institute seeks a detail-oriented Festival Associate Manager to manage communications, ticketing, and onsite operations for sales agents during the Sundance Film Festival.

The Louisiana State University System (LSU System), like a good pot of gumbo, offers something that appeals to every taste. The LSU System is composed of 10 campuses and a public hospital system spanning the state. Student enrollment exceeds 54,00...

17 jobs
MATCH
Calculating your matching score...
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, onsite
DATE POSTED
August 29, 2025
Risa star 🔮 Hi, I'm Risa! Your AI
Career Copilot
Want to see a list of jobs tailored to
you, just ask me below!