Conversion & Growth Lead (Remote - US) - job 1 of 2

This position is posted by Jobgether on behalf of The Motley Fool. We are currently looking for a Conversion & Growth Lead in the United States.

This is a high-impact, cross-functional role focused on unlocking growth and optimizing conversion across a performance-driven personal finance platform. You will own the full optimization lifecycle—analyzing data, identifying growth opportunities, crafting experiments, and scaling successful initiatives. The position blends CRO responsibilities with creative content strategy, UX insights, and AI-driven testing. If you're a strategic thinker with a bias for action and a deep understanding of how digital users convert, this is your chance to make a measurable impact in a dynamic, user-focused environment.

Accountabilities:

• Analyze performance data from multiple platforms (GA, GSC, syndication, etc.) to identify opportunities for audience growth and conversion optimization.
• Lead and evolve the A/B testing roadmap, from ideation and setup to implementation and analysis.
• Write persuasive, conversion-oriented copy across CTAs, headlines, and landing pages, aligning with the brand’s editorial voice.
• Optimize UX and site functionality to enhance performance and engagement across funnels.
• Scale high-impact monetization strategies and affiliate product placements across content and platforms.
• Drive improvements to syndicated content performance and expand revenue-driving opportunities on the flagship site.
• Use AI tools to speed up analysis, creative development, and testing cycles.
• Collaborate with teams across marketing, editorial, design, and tech to prioritize and execute optimization projects.

• At least 5 years of experience driving digital performance growth across multiple acquisition channels (SEO, paid, email, etc.).
• Proven success running A/B tests and using CRO platforms (VWO, Convert, Optimizely, etc.) to improve key KPIs.
• Proficiency with Google Analytics and other data tools for performance analysis.
• Excellent instincts for writing high-converting copy—headlines, CTAs, and product descriptions.
• Demonstrated ability to use AI tools for content creation, testing ideas, and rapid iteration.
• Strong UX sensibility and ability to prototype and launch functional improvements without heavy design support.
• Bonus points for knowledge of credit card products, including rewards, APRs, and issuer policies.

• Competitive annual salary: $90,000 – $120,000 USD
• Fully remote work with flexible scheduling
• Access to AI and analytics tools to enhance productivity
• Collaborative and mission-driven team culture
• Opportunity to make a real difference in how users navigate financial decisions
• Inclusive, purpose-led work environment that values experimentation and initiative

Jobgether is a Talent Matching Platform that partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.
When you apply, your profile goes through our AI-powered screening process designed to identify top talent efficiently and fairly.
🔍 Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience and achievements.
📊 It compares your profile to the job’s core requirements and past success factors to determine your match score.
🎯 Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
🧠 When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.

The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role.
Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.

Thank you for your interest!

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