Who We Are
At GO Media we bring big agency experience matched with the flexibility, attention, and outside the box thinking of a boutique shop, all while never sacrificing quality and always turning out compelling content and creative. From paid advertising and content marketing to website development and graphic design, we’re the best source for effective digital marketing strategies. Utilizing our comprehensive targeting and eye-catching graphics, we always deliver quality results and brand exposure for our clients.
Position Summary
We are seeking a creative and detail-oriented Video Production Specialist to join our team. This entry-level to mid-level role will be responsible for bringing visual stories to life through video, photography, and editing. The ideal candidate has a strong eye for composition and design, technical skills in shooting and post-production, and the ability to adapt content for a variety of formats and audiences.
The Video Production Specialist will:
- Shoot high-quality video and photography, ensuring proper lighting, sound, and framing.
- Edit video content ranging from narrative and testimonial videos to short-form, social-first clips.
- Retouch and enhance photography for use across digital and print platforms.
- Create light motion graphics to elevate video storytelling and brand presence.
- Collaborate with creative and marketing teams to produce content aligned with brand strategy and campaign goals.
- Stay up to date on best practices, trends, and emerging tools in video production and social media content, including how to leverage AI to streamline and enhance pre-and-post-production.
This role offers the opportunity to contribute to a wide range of projects, including testimonial videos, social campaigns, and branded storytelling, while building versatile skills in both production and post-production.
Essential Functions & Outputs
1. Video Capture & Production
- Lead on-site and on-location video shoots, including setting up cameras, lighting, and audio equipment to ensure high-quality production.
- Collaborate with clients and internal stakeholders to capture compelling footage aligned with campaign goals and brand tone.
2. Post-Production & Editing
- Edit raw footage into polished videos optimized for multiple channels (e.g., website, YouTube, Instagram, TikTok, email).
- Execute color correction, audio leveling, basic motion graphics, lower thirds, transitions, and logo animations to maintain professional quality.
3. Light Animation & Motion Graphics
- Develop simple 2D animations, kinetic typography, or animated explainer segments as needed for educational or promotional content.
- Incorporate brand guidelines into all animated elements to ensure consistency and visual appeal.
4. Content Strategy Alignment
- Work closely with the marketing team to ensure all video content aligns with campaign goals, brand messaging, and audience insights.
- Participate in creative ideation sessions to conceptualize new video formats and storytelling approaches (e.g., testimonials, patient journeys, expert tips, product spotlights).
5. Format Versatility & Optimization
- Adapt content to fit various platforms and ratios (16:9, 1:1, 9:16) and apply best practices for engagement across YouTube, Instagram Reels, Stories, TikTok, etc.
- Deliver versions optimized for web, mobile, and in-clinic use, ensuring ADA compliance and platform specifications are met.
6. Scripting & Storyboarding (Preferred)
- Support the scripting and storyboarding process, contributing to narrative flow, visual planning, and interview question development.
- Assist with creating shot lists and run-of-show plans to streamline production days.
7. Still Photography (Preferred)
- Capture high-quality photos during shoots for use in social media, web, and collateral when appropriate.
- Edit and deliver images that align with visual brand standards.
8. Asset Management & Delivery
- Organize and archive footage, project files, and deliverables using internal systems.
- Maintain version control and ensure timely delivery of final assets.
9. Quality Assurance & Brand Consistency
- Ensure all video outputs reflect the brand’s aesthetic, tone, and compliance requirements (especially in regulated categories like aesthetics, dental, and wellness).
- Stay up-to-date on platform trends and compliance considerations to mitigate risk and enhance impact.
Experience & Background
- 2–4 years of professional experience in video production, editing, and motion graphics—agency or in-house marketing experience preferred.
- Proven experience shooting and editing a range of video formats, including testimonials, short-form social content, promotional videos, and interviews.
- Portfolio demonstrating creative storytelling, technical proficiency, and platform-optimized video work.
- Proficiency in Adobe Creative Cloud (Premiere Pro, After Effects, Media Encoder, Audition); DaVinci Resolve a plus.
- Strong understanding of video production equipment (DSLR/mirrorless cameras, gimbals, mics, lights) and ability to manage small shoots independently.
- Familiarity with frame rates, codecs, resolution specs, and output settings for different channels and use cases.
- Experience with basic animation and motion graphics (titles, transitions, animated logos, lower thirds).
- Bonus: Photography, photo editing (Lightroom/Photoshop), or scripting/storyboarding capabilities.
Soft Skills & Collaboration
- Detail-oriented with excellent organizational skills and a strong sense of visual storytelling.
- Comfortable collaborating with clients, talent, and internal teams in a professional and personable manner.
- Ability to manage multiple projects, prioritize deadlines, and respond to feedback constructively.
- Enthusiastic learner with a pulse on social trends and evolving video best practices across platforms.
Other Requirements
- Ability to travel locally for on-site video shoots; access to reliable transportation required.
- Comfortable working in medical/aesthetic environments (e.g., clinics, treatment rooms) and filming real clients/patients.
- Must be authorized to work in the U.S.A.
- Must be willing to work in an in-office setting.
- Health care, dental, and vision
- 401k
- Travel opportunities
- Paid Time Off
- Leadership and mentoring from the industries top experts
- Growth opportunities