Principal UX Product Designer – Loyalty

The pay range is $163,000.00 - $294,000.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

About Target: 

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.

Target’s Global UX team is a group of design, content, research, and accessibility practitioners and experts, with a passion for improving and innovating our digital experiences for Target’s guests, team members, and partners. Here, we pride ourselves on designing tangible, inspiring, and impactful solutions that serve all aspects of our business– and being a part of the team means you will play a critical role for Target’s digital experience by increasing ease, simplicity, value, and delight for every touchpoint.  

About the role:  

As a Principal Product Designer within our Guest UX Team, you’ll be at the forefront of Target’s evolving digital experience, shaping it for our guests and contributing to business growth. You will be working as a part of the loyalty team to set the NorthStar and experience strategy for our guest’s experience with our loyalty program including awareness, understanding and engagement with their benefits at Target. You’ll work closely with partners across Target in loyalty, marketing, product, engineering and other UX teams to bring new value and experiences to life across web, app and instore for guests in omni experiences. In this role, you will be shaping and evolving the program and aligning to key guest outcomes in program strategy and lifecycle membership engagement.

We are looking for a seasoned design professional with a proven track record in delivering exceptional user-centered experiences within a dynamic retail environment.

Responsibilities:

• Set UX strategy and vision for product experience across digital platforms – influencing investment, collaborations, and the balance of new vs. iteration

• Skillfully lead and coordinate collaborative efforts among diverse cross-functional teams and engage effectively with senior-level stakeholders.

• Navigate complexity and ambiguity while delivering impact for guests and the business 

• Hold design work to a high standard of craft, including accessibility, content, user research, information architecture, interaction design, visual design

• Drive strategy for, and creation of, design deliverables representative of the design process phase – such as journey maps, wireframes, user flows, UI design and prototypes

• Champion both qualitative and quantitative research methods in design decisions and rationale

• Influence and advance a culture of human-centered practice within UX, product, and engineering teams

• Support the development of junior product designers and contribute to advancing the broader practice of UX at Target

About you:  

• Experienced product designer with 10+ years of relevant product design work

• Expert proficiency in UX and product design, coupled with adeptness in organizing, planning, and taking ownership of the design process.

• You possess expert strategic problem-solving, systems thinking, and collaboration skills

• Expert proficiency in product design and prototyping tools (i.e., Figma)

• Proven ability to effectively use data and insights to set your direction and communicate your approach

• Strong experience collaborating with and delivering presentations to executive leadership, employing effective storytelling techniques.

• You are an expert in communicating how design connects to, serves, and improves the business

This position may be considered for a Remote or Hybrid (known internally at Target as "Flex for Your Day") work arrangement based on Target's needs.  A Remote work arrangement means the team member works full-time from home or an alternate location that's not a Target location, does not have a desk at a Target location and may travel to HQ up to 4 times a year.  A Hybrid/Flex for Your Day work arrangement means the team member's core role may be performed either remote or onsite at a Target location depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target.

Benefits Eligibility

Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_F

Americans with Disabilities Act (ADA)

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to [email protected].

Application deadline is : 08/18/2025