Communications & Marketing Lead

At Serve Robotics, we’re reimagining how things move in cities. Our personable sidewalk robot is our vision for the future. It’s designed to take deliveries away from congested streets, make deliveries available to more people, and benefit local businesses.

The Serve fleet has been delighting merchants, customers, and pedestrians along the way in Los Angeles while doing commercial deliveries. We’re looking for talented individuals who will grow robotic deliveries from surprising novelty to efficient ubiquity.

Who We Are

We are tech industry veterans in software, hardware, and design who are pooling our skills to build the future we want to live in. We are solving real-world problems leveraging robotics, machine learning and computer vision, among other disciplines, with a mindful eye towards the end-to-end user experience. Our team is agile, diverse, and driven. We believe that the best way to solve complicated dynamic problems is collaboratively and respectfully.

Job Overview
Reporting into the VP of Communications and Investor Relations and working with various departments, you will manage all marketing initiatives and support our growth strategy. This role is perfect for someone who combines strategic thinking with hands-on executional expertise.

You thrive at the intersection of creativity and data, and you’ll be responsible for executing and optimizing communications and marketing campaigns to build brand awareness and drive partner acquisition. You will own the creation and execution of the communications and marketing plan each year, setting KPIs, tracking performance, and collaborating with both internal and external stakeholders to scale your impact.

You have experience with communications and messaging, modern content creation systems, and marketing platforms, including press releases, social media, email, video, and podcasts. You are excited about the growing role of AI in communications and marketing, optimizing workflows, and driving measurable results. You understand the role of data analytics and performance marketing in helping to shape strategies that align with our business goals.

This is a dynamic, fast-paced environment, and we’re looking for a communications and marketing leader who is ready to roll up their sleeves and collaborate with department heads across sales, operations, product, and engineering to deliver on strategic initiatives.

Responsibilities:

• Strategy & Planning: Help build and execute the communications and marketing plan each year, aligning with Serve Robotics leadership to ensure KPIs are met.

• Social Media Management: Grow Serve Robotics’ presence on key social platforms, crafting engaging, on-brand content that resonates with audiences and drives results.

• Content Creation: Develop high-quality content including blog posts, case studies, videos, and marketing materials to effectively communicate Serve Robotics' value propositions.

• Campaign Management: Oversee the ideation, execution, and measurement of multi-platform campaigns designed to increase brand awareness and drive partner acquisition.

• Collaboration: Work closely with internal teams, including sales, product, and engineering, as well as external partners like freelancers and agencies, to execute cohesive marketing strategies and create impactful materials, including presentations, one-sheets, and proposal templates.

• Analytics & Reporting: Track, analyze, and report on the performance of marketing efforts, using data to refine strategies and improve outcomes.

• Vendor Management: Supervise and manage agency and freelance relationships, as needed.

Qualifications

• 5+ years of experience in digital brand marketing and/or communications.

• Proven ability to develop and execute marketing strategies effectively.

• Excellent written, verbal, and presentation skills.

• Entrepreneurial mindset with a willingness to roll up your sleeves and tackle challenges creatively.

• Expertise in Google’s suite of tools (Docs, Sheets etc) and experience with Adobe, Canva, and Hubspot strongly preferred.

• Strong organizational skills and ability to manage multiple projects in a fast-paced environment.

• Up-to-date with the latest marketing trends and best practices.

• Available for periodic travel across the U.S. as needed.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Advanced degree or relevant certifications (e.g., Google Analytics, HubSpot, etc.) are a plus.