Digital Media Planner & Ad Operations Associate (NYC)

About RealSelf:

For two decades, RealSelf has been the trusted authority in the aesthetics space. Now, we're evolving into a dynamic digital ecosystem that puts consumers at the center of their aesthetic journey. As the only destination combining verified patient experiences, board-certified expert guidance, and cutting-edge technology, RealSelf empowers millions to make confident, informed decisions about their aesthetic goals.

Role Overview:

We are seeking a high-energy, NYC-based Digital Media Planner & Ad Operations Associate to join our growing partnerships team in New York. This role will support sales and operations efforts by helping to develop media plans, manage advertising campaigns, and ensure successful delivery of brand partnerships across RealSelf’s platform. The ideal candidate is detail-oriented, collaborative, and excited to learn the business of digital media within the aesthetics industry.

• Partner with Account Executives to build compelling media proposals, pitch materials and media plans for aesthetics and beauty brand partners.
• Support inventory forecasting, pricing, and availability to ensure campaigns are accurately scoped and deliverable.
• Lead Google Ad Manager for the brand and all partnership campaigns to ensure seamless campaign setup, trafficking, and optimization.
• Monitor campaign performance, provide reporting and insights, and recommend optimizations to maximize client success.
• Assist with RFP responses and renewal opportunities, ensuring client goals are met and exceeded.
• Assist in the creation of pitch decks, case studies and capability decks for our brand partners. 
• Stay current on aesthetics, beauty, and digital media industry trends to support brand strategy and sales initiatives.
• Reports into the VP of Brand Partnerships. 

• Bachelor’s degree in Advertising, Marketing, Communications, Media, or related field.
• 2+ years of experience in digital media, advertising, marketing, or a related field.
• Strong organizational skills and attention to detail with the ability to manage multiple priorities in a fast-paced environment.
• Proficiency in Excel and PowerPoint; familiarity with ad serving platforms (Google Ad Manager etc.) a must.
• Eagerness to learn, adapt, and grow within a collaborative team environment.
• Excellent communication, negotiation, and relationship-building skills.
• NYC-based (Hybrid).

• Early employee or one of the first sales hires at a startup.
• Agency experience in an entry level role.
• Full-stack sales skills, including self-prospecting.
• Background in beauty, aesthetics, or healthcare industries.

• You’ll work alongside our inspiring world-class team to create content and build products that connect and empower millions of people around the world, wherever they may be on their aesthetics journey.
• Health benefits: We offer comprehensive benefits for medical, dental and vision 100% paid for by RealSelf at the employee level.
• Work-life balance: Enjoy paid time off, including no work on your birthday and Summer Fridays, as well as generous leave options for life events such as becoming a parent. 
• 401(k) matching: Plan for the future and take advantage of our 401(k) plan with a company match.
• Treatment reimbursement: At RealSelf, we encourage our team to walk in our audience’s shoes. That’s why we offer a cosmetic treatment reimbursement program to employees who would like to take on a more active role as the consumer. 
• Company holidays: We believe in celebrating holidays! Enjoy time off during our 12 company-wide holidays + no work on your birthday!
• Hybrid NYC office: We recognize that there’s no one size fits all with office culture. That’s why we believe in a flexible hybrid schedule for our New York City employees, who can enjoy the benefits of in-person collaboration in our office as well as deep work time while remote at home. 

RealSelf is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

More About RealSelf

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