Student Assistant – Social Media

The ASU Outreach Hub is dedicated to connecting more constituents in impactful ways using data-derived insights, integrated and collaborative approaches and advanced outreach techniques in support of the ASU Public Enterprise.   

The Student Assistant - Social Media supports the Digital Content Specialist to develop and implement organic social media content to boost brand growth and engagement. More specifically, this position supports digital strategies for ASU social media accounts, including the ASU Foundation (ASUF) and ASU’s loyalty program, Sun Devil Rewards. The student assistant is responsible for helping to develop both visual and written content and ensures on-brand messaging.

The position will require approximately 20 hours per week, with additional availability during the non-school year. 

What you'll do

• Creates and produces social media content to drive brand affinity, engagement, and support overall program goals.

• Develops a knowledge of key audience segments and effectively speaks to, inspires, and engages individuals.

• Works with the project team and client solution team to understand objectives for projects, target audiences, and desired outcomes in order to create on-brand, on-strategy, data-informed compelling creative work.

• Creates compelling graphic and video content to share across social channels.

• Writes social media captions that speak to the target audience.

• Assists with photo/video content shoots and helps create and edit short-form videos.

• Develops new strategies for increasing engagement and account growth.

• Actively participates in new idea generation.

• Research best practices and emerging social media trends.

• Other duties as assigned.

What you'll need

• Ability to maintain a high degree of confidentiality and responsibility regarding information related to Enterprise Partners, its subsidiaries and University business and confidential prospect information.

• Ability to use creative tools including Canva, Adobe, and Hootsuite.

• Collaborative style, combined with the ability and desire to work in a team-based environment.

• Strong and collegial interpersonal skills; ability to communicate effectively via verbal and written communication.

• Problem solver who can take initiative and set priorities while being flexible.

• Attention to detail and thoroughness in completing assigned duties.

• Excellent planning, highly organized, and able to handle multiple projects.

• Capable of managing several activities at the same time.

• Knowledge of AP style.

Relevant qualifications

• An Arizona State University undergraduate or graduate student. Any student with the willingness to learn is encouraged to apply.

• Experience in content creation for social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.)

• Working experience with Microsoft office suite (Word, Excel, and Outlook)

Preferred education and experience

• An Arizona State University undergraduate or graduate student pursuing a degree in Business, Marketing, Communications, or similar field.

Preferred skills and abilities

• Skilled in crafting creative and engaging social media content.

• Knowledge of social media marketing best practices.

ASU Enterprise Partners is an Equal Opportunity Employer